Scotland and North England Lead Price Growth

Are you ready for a property plot twist?

According to Zoopla, the housing markets in Scotland and Northern England are set to steal the spotlight in 2026 with the highest prospects for house price growth. While Southern England, including London, is grappling with higher mortgage rates and property taxes, the northern regions are gearing up for a boom!

Zoopla's crystal ball, or rather their research, highlights that the Motherwell area in Scotland tops the charts, with four other Scottish markets hot on its heels. Wigan in North West England also makes the cut, showcasing the North's potential for price growth. These areas are not burdened with unsold stock, leading to fewer price reductions and faster growth.

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In the North West, towns like Liverpool and Stoke-on-Trent are making waves, with affordable homes and proximity to employment hubs driving demand. Meanwhile, Southern England is feeling the pinch, as affordability issues and market adjustments to higher rates slow things down.

Alex Rose, Zoopla's commercial director, emphasises the diverse nature of the UK property market. In the North, sellers are riding the wave of strong demand, while in the South, it's all about setting competitive prices to woo picky buyers.

For property professionals, this is a golden opportunity. Understanding local market dynamics and tailoring strategies accordingly could be the key to winning trust, gaining instructions, and growing your business in 2026. So, whether you're a buyer, seller, or agent, it's time to keep an eye on the North for some exciting property prospects!

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Want to hear more? Join Mal & Matt on the Property AI Report Podcast each week!

Access from your preferred podcast provider by clicking here

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