ChatGPT Users Brace for Targeted Ads
- Sarah Ruivivar
- 4 days ago
- 2 min read
Get ready, ChatGPT users! OpenAI is rolling out targeted ads to certain users in a bid to boost revenue.
The AI giant, valued at a whopping $500 billion, announced that ads will soon appear in the U.S. for both free and Go tier users. Go accounts, priced at $8 a month, were just launched globally.
This move aims to sustain free access while generating revenue from those not yet ready to subscribe to pricier tiers. For now, Pro, Plus, Business, and Enterprise users can enjoy an ad-free experience.
Ads will pop up at the bottom of conversations, tailored to the discussion topic. But fear not, users have some control! You can dismiss ads, see why they're shown, and turn off personalisation to dodge targeted ads. Plus, OpenAI promises no ads for users under 18 and assures that ads won't influence ChatGPT's answers. Your data remains safe, as OpenAI vows not to sell it to advertisers.
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This strategy could be a win-win. Free and Go users might tolerate ads, boosting OpenAI's ad revenue. Meanwhile, some might upgrade to ad-free tiers, increasing subscriptions. OpenAI insists this ad venture supports its mission for AGI to "benefit all of humanity."
So, whether you're sticking with free or considering an upgrade, ChatGPT's ad journey is just beginning. Stay tuned for more updates as OpenAI navigates this new revenue stream!
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