Apple Pays Google Big for Siri's Brain
- Sarah Ruivivar
- Nov 13, 2025
- 2 min read
Grab your popcorn because the tech titans are at it again, and this time, it's a billion-dollar blockbuster.
Apple is reportedly shelling out a cool $1 billion each year to Google for a custom AI model named Gemini, designed to supercharge Siri's smarts.
In the ever-competitive world of AI, Apple is pulling out all the stops to ensure Siri stays sharp and sassy. The Gemini AI model, developed by Google, is set to give Siri a brainy boost, making it more intuitive and responsive to user queries. This hefty investment underscores Apple's commitment to enhancing its virtual assistant's capabilities and staying ahead in the AI race.
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Why the big bucks, you ask? Well, in the tech world, innovation is the name of the game, and Apple isn't skimping on quality. By partnering with Google, they're leveraging cutting-edge AI technology to keep Siri on the cutting edge of voice assistant technology.
This collaboration highlights the intricate dance between tech giants, where rivals can also be partners in the pursuit of technological excellence. It's a fascinating reminder that in the world of AI, sometimes it takes two to tango.
So, as Apple and Google continue their billion-dollar partnership, we can expect Siri to become even more of a digital whiz, ready to assist with everything from setting reminders to answering life's toughest questions. Stay tuned for more AI adventures!
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