Video of the Week: MyHome by MyPorta

https://video.wixstatic.com/video/96f9e3_32f86f47e32845fa8ebeef34f175bed0/1080p/mp4/file.mp4

One of the things that the AI Era brings with it is an expectation for everything to be even more hyper-personal.

We just don't have enough time to scroll through things that aren't relevant to us. We won't want to see 'featured properties' on Rightmove, force-fed by portals' privileging the agents that pay the most. That corruption of search results - the "pay-to-win" that we've all had to live with because that's all we've known - that's changing with the launch of portals such as MyPorta in Beta.

But what's also changing is our ability to get intel based on our property's location. Imagine knowing what Planning Applications have gone in as soon as they do, within 1.5 miles of your home. Imagine getting local news - but only local news that's relevant to your home. Imagine seeing every home that goes on the market for sale or to rent around you - and what's been sold, and for how much.

Oh, and also new businesses that are registered locally too. All this is now available via 'Radar' in MyHome by MyPorta.

What else? You want to take a photo of your bedroom and see it styled in Nordic? Done. Maybe switch out that table for one made of oak? Just start chatting with 'Stage' in MyHome. You can also click out and buy furniture via the 'Shop the Look' feature. And add in your own sofa or rug - perhaps even think up a celebrity or two that it might be fun to see chatting over a coffee inside?

And, in 'Vault', you can store all of those documents - using bank-level encryption, super-secure - that would otherwise be stored in a somewhat disorganised fashion in a filing cabinet or drawer somewhere that's hard to pay your hands on the moment that you need it. You can easily take a photo of even multi-page docs - insurances, warranties, bills - and even ask AI to summarise the contents so that you can always find them using just a word or two.

Check out marketing.myporta.ai to create assets that can promote your partnership with MyHome. You can even create your own branded version of the video above just by logging in.

Send out to your historic database, GDPR-compliant, inviting them to register. Your logo will feature on the MyHome dashboard for their property forever. And there are ways to share in the revenue side too - just get in touch with laura@myporta.ai.

We're helping agents across the country to free themselves from paid-for portals at the same time as finding ways to generate new revenue for their businesses too. Hyper-personalisaton is here for consumers - and it's here for agents too.